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Our long-term objective is to become the leading integrated meat producer in Russia focused on poultry, pork and processed meat products in key regions.

We intend to achieve this objective by pursuing the following strategies:

• Increase market share in our core businesses
• Increase sales of branded goods
• Continue launching innovative products
• Increase penetration into modern retail formats
• Enhance operating efficiency
• Focus on extracting group synergies and knowledge sharing
• Attract and retain top management and employees
• Proactively manage biological risks